Allied Solar is a privately owned company and was formed with the intent to address the energy consumption needs of Pakistan. Our aim is not to sell from a business standpoint. Rather we believe that our survival lies solely in customer satisfaction and widespread use of this technology while acknowledging its limitations. We strongly believe in providing state of the art technology to customers in Pakistan and building their trust and confidence in this technology. For these reasons we offer only the best products procured from the leading suppliers all over the globe. Our bottom line is not Operating Profit, Ebitda or Net Income, rather the successful incorporation of this technology by users from all areas of the society. While our main line of business is solar, we are always looking into all alternatives for conservation of resources.


Solar Energy is a rapidly evolving industry. Even though the solar technology is mature now there continue to be innovations in the entire supply chain – from manufacturing to the end product. In Gujarat, India, a long stretch of a water canal is covered by solar panels to generate electricity and at the same time conserve water by limiting evaporation. We believe that solar technology has immense synergies with a number of other sectors as well. Besides Solar, Allied Solar is also continuously looking into other alternatives for our clients. In 2005, an office workspace building in Hong Kong had a small wind turbine installed outside the window of each office so that at-least one laptop could be self-sustained. Along similar lines green building is taking effect in the construction sector to make use of the environment and ensure that our living is self sustainable and in harmony with nature. Examples are numerous. We at Allied Solar believe that the Pakistani landscape is capable and good enough to incorporate the most wonderful self-sustainable technologies given that businesses getting into the renewable energy business do not hurt consumer confidence. Allied Solar is driven by this philosophy – a philosophy to inform our clients about the most up to date renewable energy technologies with utmost honesty and to facilitate them in their energy conservation needs.

ENERGY CRISIS

Pakistan faces an acute shortage of energy. In the last five years we have seen a rising trend of load shedding as the government is finding it hard to grapple with the demand of electricity. A large proportion of our electricity is produced through hydroelectric projects. There are some IPPs which use oil to generate electricity and some have started going into wind energy. Thar coal energy is also in the pipeline along with a number of small sized dams. The fact remains that hydroelectric is the cheapest form of electricity production for our country given our water supply. However political disputes and cracks in government machinery are making it hard for us to develop large scale dams.


Pakistan has the most abundant supply of Coal – and it will be very beneficial for us if we start generating electricity through this natural resource. But it will be a while before we can use coal for commercial use. In addition the environmental cost will also be high in the form of CO2 emissions.


What makes matters even worst is the continuous increase in electricity price. On top of facing long load shedding hours the rising trend in unit prices of WAPDA hits the common man very hard. This is also very harmful for the industrial sector which has to compete in a very turbulent global climate. While other developing countries are going as far as to make electricity free for their industries we are charging our industries an even higher per unit price and hurting their competitiveness in the local and global market.


The problem of indirect taxation exacerbates the situation. Rising government deficits are being offset by raising the rates on domestic consumption items such as utilities. Multilateral Agencies – such as IMF and the WorldBank – pressure our government into raising tariffs for the end user to meet deficit targets. Also, given the depreciation history of our rupee and the need to manage our national liabilities, this trend of rising electricity bills is likely to continue for a few years to the very least.

SOLAR IN PAKISTAN

Given the load shedding issues and the rise in the prices of electricity bills solar is a very good solution. For industrial and commercial sectors, which operate from 9-5 pm, it is especially effective since most of their work happens when the sun is shinning bright. They can use the photovoltaic effect to their advantage and reduce their dependence on grid electricity.


Unlike offices and industries, households require electricity 24 hours a day. They can also take advantage of this technology. They can either reduce their reliance on the grid during the hours when the sun is available – and even completely avoid load shedding – or can generate electricity and store it in batteries for use later when the sun goes down.


Many businessmen have sold the idea of solar energy as a complete alternative to the grid provided electricity. While this might be true for some commercial and industrial clients it cannot be generalized for the entire population. And even for those commercial and industrial clients it is hard to be completely independent from the grid when there are very cloudy days.


Solar energy was not developed to completely eliminate reliance on the grid all at once. Rather as a mechanism to reduce carbon footprint and conserve utility bills – both electric and gas. In western societies where a large percentage of energy production is done through oil, coal and nuclear reactors, there is a high environmental cost associated with production of energy for end users. Furthermore natural resources around the globe are also reducing. The consequence of this has been an increase in the prices of these precious natural resources, and the eventual increase in utility bills of the common man. Given these circumstances a lot of focus in the developed countries is now going towards renewable energy to reduce their carbon footprint and to significantly decrease their utility bills.


In Pakistan some conditions are similar but the differences need to be mentioned to properly adapt the use of solar technology. First, our biggest source of mass energy production is not oil, coal or nuclear. Hydroelectric is still the cheapest form of energy production in Pakistan, and while we have an abundance of Coal in Thar it might be a while before we get access to it.


Due to poor planning we as a nation were not able to build dams with the pace of population growth. This has made our growth stagnant. New installations of IPPs will pose the same problem as does oil production in the west of – not only economic but also social.


Second important difference is that we have rampant load shedding. The solar product in the west was designed to be used in conjunction with the grid supplied electricity. This implies that large backups are not needed.


One thing that remains similar in Pakistan and the West is the continuous increase in energy prices. While in the West the scarcity of natural resources is driving these costs, in Pakistan there is the additional problem of indirect taxation. It has been observed that in order to reduce our deficits our government is pressured into increasing utility bills by Multi Lateral Agencies such as the IMF and the World Bank.


In such circumstances it is very beneficial for all sectors of the economy to reduce their reliance on the grid provided electricity. The upfront costs of installing might seem high but in the long run it is a feasible expense to occur as it returns the capex in 6-8 years *. This technology has a lifespan of 25 years, so after the first 6-8 years the rest of the years become free.


In Pakistan a number of dealers and retailers have been marketing solar technology as a complete substitute for grid provided electricity. Also, they are charging high premiums for sub standard solar products. Most of it is due to their lack of research on solar and opportunistic mindset of making a profit.


We at Allied Solar do not agree with such a strategy. Our aim is not to sell from a business standpoint only. Rather we believe that our survival lies solely in customer satisfaction and widespread use of this technology while acknowledging its limitations. We strongly believe in providing state of the art technology to customers in Pakistan and building their trust and confidence in this technology. For these reasons, we offer only the best products procured from the leading suppliers all over the globe. Our bottom line is not Operating Profit, Ebitda or Net Income, rather the successful incorporation of this technology by users from all areas of the society.